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When do your customers buy energy gels? Typically, for races longer than 75 minutes, however, energy gels are typically only effective at maintaining performance rather than improving it. But why are customers more likely to choose Caffeine Bullet? Because our fast-acting formula with 100mg* caffeine per chew suits all situations. Not only are they great for a pre-exercise boost, but when athletes hit the wall, or need a second wind in a big football or rugby match they’re only a Caffeine Bullet away from being back to their best. The benefits of Caffeine Bullets aren’t just isolated to exercise, even office, healthcare and night shift workers have benefited from using us. It's easy, on-the-go energy that kicks in faster than traditional gels, energy drinks, and pills. By choosing Caffeine Bullet, you're not just offering a product; you're providing your customers with the instant energy they need to live an active, healthy life

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By choosing Caffeine Bullet, you're guaranteed to increase your cart value. Why? With similar products like energy drinks, a person typically buys one drink per visit. But with Caffeine Bullet, a single pack at £2.99 contains the equivalent of four energy drinks (four chews per pack - just 75p per chew!). This means more value for your customers and larger shopping carts for you


Our price promise to you is simple: you'll always have the best price for a single pack of Caffeine Bullets. The shop's recommended retail price (RRP) is £2.99, and we sell on Amazon at £4.50. You won't have to worry about the product being cheaper online. Caffeine Bullet has benefited athletes, shift workers, and more. With over 450,000 packets sold and over 1,000 5-star reviews, we're thrilled about the positive impact we're making on people's lives - you can become a part of that journey too

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No nasties, no bull – A lot of caffeine products contain artificial sweeteners and ingredients in doses that don’t improve performance, but can give you a tingly rage and fill you with unhealthy nasties, we don’t. At less than 27kcal each chew fuels you with clean energy that feels natural and lasts longer for better performance.


We've found a home in domestic established stores, and our journey doesn't stop there. We're spreading our energy to stockists around the globe, from the streets of France and Greece to the far reaching lands of New Zealand and Australia. We truly are on a mission to energyise the world

New Must-Have Addition


Looking for an alternative to manage your caffeine intake or simply want a little lift in the gym? Meet Ginger Roars, the tastiest plant-based energy snack that we've perfected over 5 years. You'll find it hard to stop at just a few. Ginger Roars – the roarsome snack to keep you energized! With Ginger Roars you can take more control of your energy levels. At 33mg of caffeine per chew, you have the power to customize your dosage to perfectly suit your needs. Enjoy one chew for a subtle lift, or go for 2-3+ chews when you're ready to unleash your mighty roar. Unlike energy drinks and sugary coffees, Ginger Roars provide a smooth and sustained energy boost without the subsequent crash, perfect for health-conscious customers looking for a healthy energy boosting alternative.

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We combine raw ginger with virgin coconut oil, cassava root and cane sugar. The result? A full flavoured energy treat that perfectly aligns with a plant-based lifestyle without compromising on taste or quality. Brace yourself for a thrilling and fiery kick that will power you through the day.